therealdeal.com – When Ajay Yadav first began telling landlords and brokers about his startup Roomi, a sort of Tinder for roommates, he was surprised by how many of them swiped left.
The roommate-matching startup’s potential market in New York, where most young people share pads, is huge. And yet Yadav found that real estate executives didn’t see the product as relevant to them.
“I think it’s because the tenant goes through the struggle [of finding a roommate], not the landlord,” he said. Today, however, the equation has changed, partly because Roomi is armed with $2.66 million in venture funding and around 120,000 users. But also because a growing number of industry folk now think that shared living does, in fact, concern them.
Categories: Real Estate